It’s late 2011 and there’s still are a lot of people that have trouble getting past the “what’s social media” phase.
We shouldn’t be surprised by this. Every culture shifting change has been met with resistance and confusion.
Eventually, it becomes ubiquitous. Like the telephone.
The telephone was met with as much confusion and frustration as social media is today. Where it took the telephone nearly a century to become an integral part of our lives, it’s taken computers, internet and new media a fraction of that time.
I recently picked up the new iPhone 4S; my first smart phone. I’m enjoying it even though it represents a yet another learning curve.
Unlike my desktop computer which it nearly matches, I can slip it into my pocket and play with it while sipping a java at my local coffee shop.
We’ve come a long way since the first mobile phone was carried in the trunk of a car and took up half the space.
Now mobile is the new buzzword.
People are carrying their business and personal communication needs with them wherever they go – And at astonishing rates judging by the number of people that walk into me on the street – I trust natural selection will eventually take care of this.
Ray Hiltz is a Social Media Strategist with management roots in restaurant, hotel and performing arts.
A strong proponent for the power of collaborative communication and "humanized" digital networking, Ray writes about social media, social business and Google Plus.
His clients include hotels, restaurants, consulting firms, entrepreneurs, writers and individuals just trying to make sense of "social".
Ray is a popular speaker on Social Media, Social Business and Google+.