How can Brands increase authority, engagement and visibility in Google Plus and Google Search? Mark Traphagen gave a presentation at the MozCon Conference where he shared strategies for building brand authority via Google Plus. Engagement is pivotal to a brand’s success in building a community and forming networks that will come face to face (or face to logo) in personalized searches. […]
About Ray Hiltz
Ray Hiltz is a Google Plus Specialist and Social Media Strategist helping small businesses establish their brands and build their communities on the social web. A strong proponent for the power of collaborative communication and "humanized" digital networking, Ray writes about social media, social business and Google Plus. His clients include hotels, restaurants, consulting firms, entrepreneurs, writers and individuals just trying to make sense of "social". Ray is a popular speaker on Social Media, Social Business and Google+.